Africa

Somatref confirms to attend with  Manufacturers Meet Africa

Somatref confirms to attend with
Manufacturers Meet Africa
22nd and 23rd February 2018

Further to the announcement dated October 2018, concerning the Manufacturers Meet Africa contract, Mr. Yousf signed on behalf of Somatrif as a Supplier to the Project Holders for all the major sectors like Residential, Commercial, Hospitality and Government. TraiCon introduce ‘Manufacturers Meet Africa 2018” to create a unique opportunity to gain unprecedented access into the biggest projects in the market.  In the era of 45 years SOMATREF still in rule of market share in success of manufacturing Wire Drawing, Galvanized Wire and there Derived Products in multiple product lines that are suitable for the market. 

SOMATREF is one of the first Moroccan companies in the drawing and galvanized wire sector that meets quality, safety and environmental requirements and controls. The expansion and modernization of our busi­ness focuses on product quality, customer satisfaction and loyalty and can only be a syno­nym of our commitment to be continually competitive.

Open talks about Somatref by Mr. Melwin Andrew.

Why you choose Somatref that it will be the right company a part of other companies in selecting top 3 lists?

Somatref have multiple product lines that are suitable for the market. Since we have 127 Sub Categories from 27 Product Category from them Somatref over covers 5 Categories covering the requirement

In the Two Panel Discussions, what can you think in which way Somatref will get benefited from the Panel Discussion?

In the Panel discussions “One Trade One Africa” & “Global Designs for Africa Design for Africa Designers” by PACCI and other Government Supporters like National Construction Authority of Kenya, Morocco Green Building Council giving a clear explanation on trade polices how to expand out of morocco and how to trade easily from Ghana, Kenya, overcoming the challenges how to do business easily in North Africa. I am sure Somatrif will get helped in what an architect or the owner is looking for, gaining the knowledge inside the North African Market.

What is Somatref response in the initial stage when they heard about Manufacturers Meet Africa 2018?

They are lot of other events happening in Africa but for TraiCon this is the first event in Africa. We did many other Events in other countries but in Africa this is the first one that makes us more challenging in make understanding the African Market. The format of the event like the way we qualify the project holder, the way we pay attention who is the right person where not many companies will do that.

What is your opinion on Somatref?

We are interested to work with the company like Somatrif because they are aggressive and actively looking to grow their business by infrastructure supply to North Africa. In visa versa we are ready to help as well supplier ready to expand their business.

What are the problems which are faced by Project Holders in case of approaching the distributers and the middle men’s?

To be honest the only event like Manufacturers Meet Africa alone can clear the problems faced by project holders in price fluctuation with the distributers and middle men’s. Major Projects will plan to run under a stipulated time in need of the resources. In dependence of the distributors and the Middle Men’s the time that consumes to import the products from the manufacturers will make the project holders to extent there project time to completion that makes to run either collapse the contract.

What you think Somatref will reach in the market at brand point of view in participation of Manufacturers Meet Africa?

Direct Manufacturers Meet will help Somatref to reach 80 Project Holders from all 400 projects mainly Residential, Commercial, Hospitality and Government within 48 hrs of the event. In reaching the direct customer the database we are looking after to PACCI is 50,000 on specific industries and another 50,000 customers can be reached from our end through database what we have.

What you think about Mr. Ebann Yusuf the director of Somatref in the market.

He is a well connective man he is much more excited to connect the outside Morocco as well. He is a pro active man and it is easier to work with him who is excited and aggressive about the market. He in fact addressed that reaching out the decision makers is a big problem  to him so we has a TraiCon through Manufacturers Meet Africa can solve the problem for him so he is happy for it.

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