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Tag: brands

Travel Media Industry

Travel Media Industry by Sara Lebow EMARKETER: The travel media networks industry is a dynamic and evolving sector, constantly adapting to shifts in technology, consumer behavior, and global trends. As digital platforms, influencers, and content creators play a larger role, traditional media players must innovate to stay relevant. With increasing competition, the industry's future will be shaped by how effectively it leverages new technology, delivers authentic content,...

6 PR Strategies for Success

6 PR Strategies for Success By Vlada Lomova PRNEWS: Entering a new industry as a PR manager is both exhilarating and daunting. Even with a charismatic spokesperson and compelling topics, success doesn’t always come quickly. Understanding the industry and knowing how to navigate it are important, but there’s more to the equation. Here are six tips for navigating a move into a new sector as a PR manager. 1....
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Top Performing Brands Prioritize First-Party Data Acquisition and Advertising Agility

Top Performing Brands Prioritize First-Party Data Acquisition and Advertising Agility Gartner, Inc. released the list of Genius Brands within the latest Gartner Digital IQ Index,* identifying the...

88% of Middle East and North Africa Brands Changed Customer Experiences Due to the Pandemic

88% of Middle East and North Africa Brands Changed Customer Experiences Due to the Pandemic Sitecore® the global leader in digital experience management software, announced...

Brands have only one shot to win

Brands have only one shot to win Cisco AppDynamics  released the latest report in its App Attention Index research series, revealing consumer reliance on applications...

CIOs can Help their Organisations Hit the Road to Net Zero with Cloud

CIOs can Help their Organisations Hit the Road to Net Zero with Cloud Hyatt Loves Local campaign in Zurich, a collaboration between Park Hyatt Zurich,...