Gold Price Trends After Rebound from $2,708 Amid Trump Tariff Threats
by Rania Gule, Senior Market Analyst at XS.com – MENA
Gold prices have recently experienced strong positive momentum, trading at $2,728 on Tuesday, driven by economic and geopolitical shifts. Investors have turned to gold as a haven amid rising global concerns, especially following U.S. President Donald Trump's statements regarding new tariffs on Canada and Mexico, as...
The Power of Emotional Marketing
Emotional marketing is a set of tactics aimed at activating particular emotional responses. These responses, properly enhanced, can then be...
Strategies for Combating AI Reputational Threats
Communications leaders must proactively protect their organization’s reputation from external and internal generative AI (GenAI) threats, according to Gartner,...
The Year of AI & Disruption 2024
Each year, clients rely on our insights to navigate their industries, and 2024 delivered plenty of challenges—TikTok’s potential...
The Bitcoin Pizza: Revolutionary Ideas Start Small
From a humble pizza to a digital revolution, this is how the story of Bitcoin began. Laszlo Hanyecz's...
AI breakthroughs, market growth
Article by Gadjo Sevilla
EMARKETER: A year of AI expansion: Google focused on AI innovation—integrating its Gemini AI across products while addressing safety concerns and fierce competition...
Yemen reports the highest burden of cholera globally
Yemen bears the highest burden of cholera globally. The country has experienced persistent cholera transmission for many...
Global growth to remain resilient in 2025 and 2026
OECD: The global economy is projected to remain resilient despite significant challenges, according to the OECD’s...
MENA Online Gifting Market Sees 62% Rise in Festive Sales
The festive season fuels growth in MENA e-commerce platforms and gifting marketplaces, driven by special...
Customer Service Leaders to Pilot Conversational GenAI in 2025
Gartner: Eighty-five percent of customer service leaders will explore or pilot a customer-facing conversational generative AI...
Travel Media Industry
by Sara Lebow
EMARKETER: The travel media networks industry is a dynamic and evolving sector, constantly adapting to shifts in technology, consumer behavior, and...
6 PR Strategies for Success
By Vlada Lomova
PRNEWS: Entering a new industry as a PR manager is both exhilarating and daunting. Even with a charismatic spokesperson...
Top 3 CMO Priorities for Marketing Excellence in 2025
With increased pressure to deliver growth and support cross-functional work, Gartner, Inc. has identified three priorities...