AI in Marketing: From Efficiency to Real Influence
Generative AI (GenAI) has been a valuable asset for CMOs, significantly boosting productivity and streamlining routine tasks, and as AI becomes capable of acting more autonomously, CMOs must prepare to leverage the next phase of AI adoption. The future of marketing hinges on harnessing autonomous AI to not only enhance efficiency but also drive enterprise growth.
At the Gartner...
80% of GenAI Apps to Be Built on Existing Data Platforms
Gartner Inc. predicts that organizations will develop 80% of Generative AI (GenAI) business applications on their existing data management platforms by 2028. This approach will reduce the complexity and time required to deliver these applications by 50%.
Prasad Pore, Sr Director Analyst at Gartner, said, “Building GenAI business applications today involves integrating large language models...
One-third of Finance Staff Will Occupy “Shared Jobs” by 2029
New types of shared workflows between AI and finance professionals will transform more traditional job...
3 Arab SWFs Accelerate AI Investments
By Hagar Omran
Three of MENA’s biggest sovereign wealth funds have gained momentum in AI investments over the last year....
Top Supply Chain Technology Trends for 2025
Agentic AI, ambient invisible intelligence, and an augmented connected workforce are some of the top supply chain technology...
Chips, China, and a Lot of Money: The Factors Driving the DeepSeek AI Turmoil
Why is DeepSeek causing global technology shockwaves?
Matt Sheehan: DeepSeek is a Chinese...
Zindi’s Celina Lee Highlights AI Skills Need for Africa at Paris Summit
Celina Lee, the Co-Founder and CEO of Zindi, Africa’s largest network of data...
9 Future of Work Trends for 2025
2025: A pivotal year for future of work trends
Rapid technological advancements and evolving workforce dynamics are set to...
Tech titans surge while legacy giants stumble in 2024
The latest analysis of top market value gainers and losers has uncovered intriguing trends in the...
AI Reshaping Global Labor Markets
Whiteshield released the 9th edition of the Global Labour Resilience Index (GLRI) in collaboration with Google Cloud, in an exclusive...
AI 30% From Human-Level General Intelligence on GAIA Benchmark
H2O.ai, the leader in open-source Generative AI and the most accurate Predictive AI platforms, today announced...
Strategies for Combating AI Reputational Threats
Communications leaders must proactively protect their organization’s reputation from external and internal generative AI (GenAI) threats, according to Gartner,...
AI breakthroughs, market growth
Article by Gadjo Sevilla
EMARKETER: A year of AI expansion: Google focused on AI innovation—integrating its Gemini AI across products while addressing safety concerns and fierce competition...
