5 criteria for evaluating your email marketing program
While email may not be changing as rapidly as some other digital disciplines, it evolves nevertheless. Gone are the days when a best-in-class marketer could rely on batch-and-blast techniques, whereby 100% of a brand’s email distribution list received emails that were 100% identical. Opportunities abound particularly in the realms of personalization and testing.
For years, marketing departments have...
Migrating Banking Data: how to ensure a smooth process
The latest trends in banking and fintech suggest data migration may be either an elective tool for business growth, or a necessity to modernize legacy systems.The task of migrating from in-house to cloud-based systems will grow exponentially in the coming years, as system failures and unresponsive programs will not be tolerated by clients. Users are too...
Leading global transaction banks kick off blockchain proof of concept with SWIFT
SWIFT,in collaboration with leadingglobal transaction banks,is developing aproof of concept (PoC) application that...
SriLankan Airlines' announces growth plans at ATM 2017
Boost in services to Middle East & Asia Pacific
With comprehensive and structured expansion plans in place,...
Nine African Ministriesto participate at the annual Africa Energy Forum in Copenhagen this June
African Ministries from Democratic Republic of Congo (DRC), Botswana, Burkina Faso,...
According to the Index, Botswana scores highly based on a range of factors that include improved credit rating, current account ratio, import cover and...
Future Drainage and Storm water Networks KSA Seminar successfully launched with the support of the Irrigation and Drainage Authority
Supported by the Saudi Irrigation and Drainage...
Suppliers of the world’s most sought-after stone have targeted the booming Saudi construction industry as amajor market for expansionin the next six years.
Quarry owners...
Etisalat AGM approves 80 fils per share dividend for 2016
Etisalat’s shareholders today backed the board’s recommendation to pay full 2016 dividends of 80 fils...
