5 criteria for evaluating your email marketing program
While email may not be changing as rapidly as some other digital disciplines, it evolves nevertheless. Gone are the days when a best-in-class marketer could rely on batch-and-blast techniques, whereby 100% of a brand’s email distribution list received emails that were 100% identical. Opportunities abound particularly in the realms of personalization and testing.
For years, marketing departments have...
Migrating Banking Data: how to ensure a smooth process
The latest trends in banking and fintech suggest data migration may be either an elective tool for business growth, or a necessity to modernize legacy systems.The task of migrating from in-house to cloud-based systems will grow exponentially in the coming years, as system failures and unresponsive programs will not be tolerated by clients. Users are too...
 Fundamental shifts needed in global food industry, says AlAwarÂ
Dubai’s ESMA hosts Global Halal Industry Platform as part of Gulfood programme
The global food industry...
Samena Council to host beyond connectivity 2017 conference in Oman Â
Beyond Connectivity conference 2017 to bring telecom and ICT industry stakeholders under one roof...
After more than 40 years’ partnering with Middle Eastern and African (MEA) food and beverage manufacturers, NZMP, the ingredients brand of Fonterra – the...
Islamic Finance and Renewable energy
By Stella Cox
There is almost universal global support for renewable energy and a broadly articulated desire to draw power from...
Attracting leading international funds to invest in Russian Helicopters
The Russian Direct Investment Fund (RDIF) has formed a consortium comprising leading Middle Eastern funds and...
Latest figures highlight importance of technology for banks and financial services in MENA
Latest digital research shows huge rise in mobile use and online purchasing...
Arab Palestinian Investment Company Achieved Net Profit of USD12.13 Million in 2016
Arab Palestinian Investment Company (APIC) announced its preliminary unaudited financial results for the...
Major global transaction banks are live with SWIFT gpi
SWIFT announces today that global transaction banks are actively using SWIFT’s new global payments innovation (gpi)...
The New Standard in Interactive Jet Chartering launched at Mebaa, Dubai
Jet Scout is a new innovative web booking platform that provides the business aviation community...
Growth in low-fat, low-cholesterol and low-calorie oils driven by health-conscious consumer demand
An increasing appetite for olive oil is spearheading strong demand for edible oils...
IMF Staff Concludes Visit to West Bank and Gaza
An International Monetary Fund (IMF) mission led by Karen Ongley visited East Jerusalem and Ramallah from...
