Strategies for Combating AI Reputational Threats
Communications leaders must proactively protect their organization’s reputation from external and internal generative AI (GenAI) threats, according to Gartner, Inc. There are five essential strategies chief communications officers (CCOs) should consider when mitigating the risks associated with GenAI.
“From easily disseminated deepfakes spreading disinformation to impersonation attacks and unintentional employee misuse, the implementation of GenAI is riddled with risks,” said Amber...
The Year of AI & Disruption 2024
Each year, clients rely on our insights to navigate their industries, and 2024 delivered plenty of challenges—TikTok’s potential ban, a global data privacy crackdown, and rising competition for Google stood out.
Here are the top 10 topics our customers searched for in the past year:
AI
The year 2024 was a whirlwind of AI activity in the marketing world, driven by...
Integrating the right people, technologies and legislation is critical for the future of the defence and aerospace sectors
Industry leaders from aerospace and defence discussed...
Bahrain becomes 1st country in MENA to ratify United Nations treaty on electronic communications
Bahrain has become the first country in MENA to ratify a key...
Effective Corporate Leadership in the Covid-19 Crisis
The Covid-19 pandemic is escalating fast with the World Health Organisation having declared a global emergency. We are now witnessing...
Artistic Expressions Unfold Societal Matters and Reimagines Social Media Platforms
The exhibition is an inter-college collaboration between students from the College of Communication and Media...
Expo 2020 Bureau
Professional Communication Corporation – Nedaa, visited the Dubai Expo 2020 Bureau recently, and met with senior officials agreeing to enhance cooperation for...
