5 criteria for evaluating your email marketing program
While email may not be changing as rapidly as some other digital disciplines, it evolves nevertheless. Gone are the days when a best-in-class marketer could rely on batch-and-blast techniques, whereby 100% of a brand’s email distribution list received emails that were 100% identical. Opportunities abound particularly in the realms of personalization and testing.
For years, marketing departments have...
Migrating Banking Data: how to ensure a smooth process
The latest trends in banking and fintech suggest data migration may be either an elective tool for business growth, or a necessity to modernize legacy systems.The task of migrating from in-house to cloud-based systems will grow exponentially in the coming years, as system failures and unresponsive programs will not be tolerated by clients. Users are too...
Companies in the Gulf Cooperation Council (GCC) are increasingly under price pressure because of clients' growing negotiation power and overall lower demand. But they...
PCBS& the Environment Quality Authority on World Environment Day
WED aims to inspire more world citizens to take action to halt the growing strain on...
Tejar Dubai to host first ever National Treasure conference in the emirate
Knowledge Expansioninitiative on September 27-28 will bring together UAE leaders to discuss high...
Top CEOs to Highlight Local Economic Strengths at Sharjah FDI Forum 2016
Global event will host an array of business leaders to discuss opportunities across...
Energy Saving Trust adopt Ideagen’s Q-Pulse to enhance Quality Management
Energy Saving Trust, a leading and trusted organisation which helps individuals and businesses save on...
The YELLOW BOATS team up with city sightseeing for the ultimate Dubai tourism ticketÂ
Fifteen million tourists flock to the bright lights and big dreams...
EMPOWERING WOMEN OF TODAY
MENA Properties announces extension of employee maternity leave from 45 to 60 days
Rasha Nashaat, founder of real estate consultancy MENA Properties...
