Top 3 CMO Priorities for Marketing Excellence in 2025
With increased pressure to deliver growth and support cross-functional work, Gartner, Inc. has identified three priorities for CMOs to deliver marketing excellence in 2025.
These priorities include:
Transcending disruption by bridging the gap between marketing strategy and operations
Elevating enterprise-wide impact by leading marketing to deliver differentiation
Maximizing marketing’s yield by prioritizing customer journey investments
“Marketing faces extraordinary...
Top 5 Tips for Acing Your Next Online Interview
By Cherry Aisne Trinidad Forbes Middle East Staff
Forbes Middle East: he COVID-19 pandemic has resulted in significant shifts at the workplace and within business operations. Online interviews and virtual meetings have become the new normal in the pandemic era as companies embrace remote working and, for some, make it a permanent part of their policies.
For example,...
In the Face of Coronavirus, African Countries Apply Lessons from Ebola Response
COVID-19 (coronavirus) has arrived in Sub-Saharan Africa, and governments have stepped up measures...